Why Packaging Matters: Cubana Chiefpriest on How to Avoid ‘Suffering Tire’ in Business
Cubana Chiefpriest, a prominent Nigerian businessman and socialite, recently shared his views on the importance of “packaging,” or presenting oneself in a way that might enhance perceived success.
He suggested that sometimes, “faking it” or putting on a certain image can be essential for achieving success, saying, “If you nor add packaging for your life, you go suffer tire” (translated: “If you don’t add packaging to your life, you’ll suffer endlessly”).
His statement highlights a common mindset in certain business and social circles, where presenting oneself as successful or well-off can open doors and attract opportunities.
Many people have mixed reactions, with some agreeing that a polished image can be beneficial for networking and brand-building, while others argue that authenticity should be prioritized over appearances.
